Research on the Impact of Rural E-commerce on Multi-dimensional Relative Poverty of Farmers

Wang Yanqi, Chu Chu

东北农业大学学报(英文版) ›› 2025, Vol. 32 ›› Issue (01) : 59 -75.

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东北农业大学学报(英文版) ›› 2025, Vol. 32 ›› Issue (01) : 59 -75.

Research on the Impact of Rural E-commerce on Multi-dimensional Relative Poverty of Farmers

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As China enters a new stage of agricultural modernization,understanding how rural e-commerce can address the multi-dimensional relative poverty of farmers is of significant research importance.This research utilized data from China Household Finance Survey (CHFS) and China Statistical Yearbook to construct a multi-dimensional relative poverty index system and an evaluation index system for rural e-commerce development.A fixed-effect model was employed to test the direct impact,and an intermediary-effect model was used to analyze the mechanism.The study found that rural e-commerce effectively alleviated multi-dimensional relative poverty among farmers,with varying effects across different dimensions.Notably,improving digital payment levels and non-agricultural employment were effective means by which rural e-commerce mitigated this poverty.However,the impact of rural e-commerce showed regional heterogeneity.Based on these findings,this research offered a series of countermeasures and suggestions.

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rural e-commerce / relatively poor farmers / digital payment / non-agricultural employment

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Wang Yanqi, Chu Chu. Research on the Impact of Rural E-commerce on Multi-dimensional Relative Poverty of Farmers[J]. 东北农业大学学报(英文版), 2025, 32(01): 59-75 DOI:

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