To explore the impact of macroeconomic policy environment fluctuations on microenterprise behavior, the relationship between the central and local industrial policy synergy and the specific investment in agricultural enterprises are discussed. The agricultural industry enterprises listed on the A-share markets in China from 2008 to 2022 are taken as samples in this study. The industrial policy texts at the central and local provincial levels are quantified. The entropy method and coupling coordination model are used to measure the level of central and local industrial policy synergy. Combined with the data from agricultural listed enterprises, the ordinary least squares method is adopted to conduct empirical testing. The research findings indicate that: 1)The central and local industrial policy synergy promoted specific investment in agricultural enterprises. 2)The central and local industrial policy synergy promoted specific investment in agricultural enterprises by enhancing the risk-taking capacity of enterprises, reducing cash holdings, and alleviating financing constraints. 3)Compared to the central and local selective industrial policy synergy, the central and local functional industrial policy synergy had a stronger promoting effect on specific investment in agricultural enterprises. Compared to state-owned enterprises and enterprises located in low marketization areas, the private enterprises and enterprises located in high marketization areas are more susceptible to the incentive effect of the central and local industrial policy synergy on specific investment. Therefore, the formulation and implementation of industrial policies should focus on policy synergy. Local governments should maintain consistency with central policies, alleviate conflicts and inconsistencies between central and local policies, reduce uncertainty expectations of enterprises, and promote enterprise investment.
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