材料行业数字化转型探究——以广州市为例

An Exploration of Digital Transformation in the Materials Industry: A Case Study of Guangzhou

摘要

处于新旧动能转换关键时期的广州市材料行业，正以数字化转型为抓手加速绿色化发展、提升综合效益、培育创新能力。本文基于对广州市55家材料企业的数字化转型的实地调研诊断，分析传统材料、新材料企业转型需求特点，从转型战略、数字化、网络化、智能化、绿色化等方面分析材料行业转型面临的痛点难点，总结材料行业数字化转型过程中缺少高效研发工具、运营成本高、质量管控依赖人力等共性突出问题，提出对策建议。为材料企业数字化转型，为地方政府把握转型特点、创造转型机遇、推动行业转型提供参考。

Abstract

Guangzhou’s material industry, in a critical phase of transitioning between old and new growth drivers, is leveraging digital transformation as a strategic catalyst to accelerate green development, enhance comprehensive efficiency, and foster innovation capabilities. Based on field research and diagnostic analyses of digital transformation practices across 55 materials enterprises in Guangzhou, this study examines the distinct transformation demands of traditional and new materials enterprises. It identifies key challenges in transformation strategies, digitalization, networking, intelligence, and green development, highlighting critical issues such as the lack of efficient R&D tools, high operational costs, and over-reliance on manual quality control during the digital transition. Targeted recommendations are proposed to address these barriers, providing actionable insights for materials enterprises undergoing digital transformation and local governments aiming to promote high-quality development in the industry.

关键词

数字化转型 / 材料行业 / 高质量发展

Key words

Digital Transformation / Materials Industry / High-Quality Development

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