绿色会展经济驱动下运营管理的可持续发展路径研究

Study on the sustainable development path of operation management driven by green exhibition economy

摘要

在数字经济与实体经济深度融合的时代背景下，我国经济展现出强劲的增长动力，实现了持续高速增长。然而，经济的快速发展也带来了日益严峻的环境污染问题，生态治理成本不断攀升，环境保护已成为制约经济可持续发展的关键因素。面对这一现实，国家充分发挥产业政策的引导作用，加速推动各行业进行绿色低碳转型，力求在实现环境效益提升的同时，确保经济效益的稳步增长，达成两者的协同发展。会展业作为现代服务业的重要分支，积极响应国家政策号召，大力推行绿色会展的发展理念。在运营模式上积极革新，致力于降低资源消耗与碳排放，不仅有效履行环保责任，同时通过绿色转型挖掘新的经济增长点，实现经济效益与环境效益的双赢，为行业及社会的可持续发展贡献力量。

Abstract

In the context of deep integration between the digital economy and the real economy, China’s economy has demonstrated strong growth momentum, achieving sustained high-speed growth. However, rapid economic development has also brought increasingly severe environmental pollution issues, with ecological governance costs continuously rising. Environmental protection has become a critical factor constraining sustainable economic development. In response to this reality, the state has fully leveraged the guiding role of industrial policies, accelerating the green and low-carbon transformation of various industries. The aim is to enhance environmental benefits while ensuring steady economic growth, achieving coordinated development in both areas. As an important branch of modern service industries, the exhibition industry actively responds to national policy calls, vigorously promoting the concept of green exhibitions. It actively innovates its operational models, striving to reduce resource consumption and carbon emissions. Not only does it effectively fulfill environmental responsibilities, but it also taps into new sources of economic growth through green transformation, achieving a win-win situation for economic and environmental benefits, contributing to the sustainable development of the industry and society.

关键词

绿色会展 / 运营管理 / 区域经济

Key words

green exhibition / operation management / regional economy

参考文献

[1] 陶烨焓. 江苏省环保民间组织发展现状及未来趋势[J]. 四川行政学院学报, 2016,(01): 19-22.

[2] 陈珂. 实践与理念同行——绿色、可持续是会展业高质量发展的必经之路[J]. 中国会展, 2021,(05): 40-46.

[3] 颜彤. 中国对外贸易集团广交会绿色运营管理研究[D]. 兰州大学, 2020.